Google Ads

Understanding 'Performance Max'

Our approach enables accurate data driven ads to target prospects with real purchasing intent. Advance your Google Campaigns with 1st party integrated data and user behaviours through Performance Max.

Performance Max Campaigns are a new method of advertising on Google. These campaigns leverage behavioural & interest-based targeting to ensure ads are served to consumers with purchasing intent.

We use the ROTOR Method

Research: Strengthen your Google Campaign Performance with highly developed, innovative, research & data driven methods.

Onboard: We learn about your needs, boundaries, assets, and opportunities in the current market to help turn your vision into a successful campaign.

Trigger: Attract new customers to your website with highly-targeted Google Ads through our Performance Max Campaigns.

Optimise: Maximise your sales with data-driven budget pacing, audience segmentation, engagement monitoring, conversion funnel analysis and dynamic A/B testing.

Report: Achieve 100% real-time visibility on campaign performance and ROI with Live Dashboards.

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